Modern living room with CHORD Electronics stereo equipment on a concrete and wood table, potted plants, framed artwork, and a large window with a view outside.
Modern living room with CHORD Electronics stereo equipment on a concrete and wood table, potted plants, framed artwork, and a large window with a view outside.

Public relations for the audio and hi-fi industry

Dan George Communications is a British PR agency built specifically for audio and hi-fi brands. 25 years of experience, split between hi-fi journalism, editing and PR, from someone who's sat on both sides of the press desk.

Strong ideas, real impact

Dan George Communications works across the full breadth of the hi-fi and audio market, from long-established British manufacturers to international brands making their first move into the UK. That range, combined with a career spent on both the journalism and PR side of the industry, means campaigns are built around what actually earns coverage in a notoriously specialist press, not just what sounds good in a pitch.

Two men talking indoors, one facing the camera with glasses and the other with his back to the camera wearing a black T-shirt with the word 'CHORD' and 'Professional' written on the back.
Open electronic audio amplifier with capacitors, circuit boards, and wiring on a workbench.
Exploded view of a wooden TANNOY speaker with internal components, including a speaker driver and circuitry, against a yellow background.

Who this is for

Hi-fi and audio manufacturers, distributors and retailers looking for PR, press office support or a UK media launch, including overseas brands entering the UK and European market for the first time. If you make it, sell it, or write about it in this industry, you're in the right place.

Trusted by some of the most respected names in hi-fi

Modern living room with large floor-to-ceiling window, two tall black speaker towers, CHORD Electronics audio equipment on a black table, grey textured wall, and potted plant near the window, overlooking a backyard with green grass and a brick house.

For journalists

Working on a hi-fi or audio story? Find product news and imagery for our client brands or get in touch directly for review samples, interviews and comment.

Whether you're a brand looking for representation or a journalist chasing a story, the conversation starts in the same place.